About Us

Meet the Team

Being a Cleveland football fan is a mindset. There are good days and bad days. Some days you just have to look for the moral victories. We have spent more than two decades coping and celebrating together. We realized we could bring this support to others. Moral Victory Threads isn't just orange and brown T-shirts; it's a community because Cleveland football fans are already a unique community. Highs, lows, we're here for it all and we'll always help you find the moral victory.

--Andrew + Beth

Andrew, Founder

Andrew, founder of Moral Victory Threads

Andrew is a lifelong Cleveland football fan. He's fortunately had many choices in life, this, however, wasn't one of them. He had to, then by the fourth or fifth time, appreciated listening to a taped radio call of the 1964 NFL Championship Game. He was in middle school when the original team moved. While in college, he endured the Baltimore Ray Lewises winning it all. Around the same time, he met a girl who grew up a Red Sox fan and understood the struggle. They got married, went to work in communications, live in Charlotte and are proud parents of three kids.

Beth, Founder

Beth, founder of Moral Victory Threads

Beth truly believed she could be around Cleveland football and remain unaffected. When her future father-in-law questioned if a wedding on the third Sunday of January posed a potential conflict she responded, "There's no danger of any conflicts there."  That was in August. Adding ex-Cleveland Football players to her lineups has become one of her betting strategies and she adds a lot of points this way. Last year, things changed. She found herself in the gym during the 2025 draft, obsessively checking her phone and ranting. She realized she is a fan and she cares.

Kenny, Chief Morale Officer

Kenny, Chief Morale Officer

Kenny has been around for a few seasons and has logged a lot of games. He's excited when you're excited. He'll sit with you quietly when the game takes a hard left. When the humans jump off the couch, yelling, he knows it's not about him and rolls over for a nap. Kenny is a steady, loyal friend. Let's face it, on Sundays, we can all use one.

Stella, Personality Hire

Stella, Personality Hire

This girl is all vibes. To Stella, everything is a reason to celebrate. No matter what is going on, she's jumping on your lap, zooming around the room or throwing toys in Kenny's face. It's impossible for her to just sit down during game time, like her brother. Stella was born at the end of 2024, so she hasn't yet learned to read the room. She's got spirit, so we have high hopes for her.